viz.

Screen Shot of Google Analytics dashboard view for viz.

Earlier this semester, we here at viz. decided it might be nice to get a better sense of who we were talking to. As good rhetoricians, we felt it might be pertinent to know more about our audience.  So we installed the handy-dandy (free) Google Analytics tool for tracking all sorts of information about our readership.  The results have been surprising at times, reassuring on the whole, and ultimately quite useful for thinking about how better to serve you, our readers.  The following is a discussion of both Google Analytics itself and the trends we've noticed on our site over the past few months.