publishing

What's so original about "original series"?

Image Credit: screenshot capture of NYTimes.com

This was one of the ads on my NYTimes.com edition today. Upon first glance it appears to be a simple ad for an e-book by Amy Harmon called Asperger Love, but the New York Times masthead and the words "Byliner Original" suggest that the Asperger Love is an in-house publication. And that's just what it is: an "e-single" written by a NYTimes journalist, packaged for Kindle, iBooks, and Nook, and hosted on a partner site, Byliner.com.

The Hype Cycle Is A Red Herring...Just Ask Tolstoy

Credit for Eedited Image of Leo Tolstoy: Sean Ludwig


Educators and everyday people alike have spent (at least) the last half of a decade in a state of ever-increasing turgidity as they speculate as to all of the amazing feats the e-reader (usually, “e-reader” means “iPad” in the popular discourse, so I might use both terms below) will achieve in the context of public education.  It is almost assumed that replacing every student’s bulky, quickly-dated paper textbooks with sleek, capability-rich e-readers is an unequivocally good, nay, downright imperative educational initiative. 

However...

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