cross-cultural communication

Seeking a Universal Language of Symbols: The Noun Project's Crowd-sourced Creation of Icons for Communication Across Languages

icon of people with speech bubble coming out of front person

Image Credit: UNOCHA

How can you quickly communicate concrete concepts to an audience that includes speakers of many languages and those who can't read? The Noun Project sees an answer in symbols, and it offers a platform for people to submit icon designs that others can download and use. On its "About" page, the Noun Project describes itself as:

a platform empowering the community to build a global visual language that everyone can understand. Visual communication is incredibly powerful. Symbols have the ability to transcend cultural and language barriers and deliver concise information effortlessly and instantaneously. For the first time, this image-based system of communication is being combined with technology to create a social language that unites the world.

But do symbols "have the ability to transcend cultural and language barriers" as they suggest? In looking at the symbols on the site, I wonder whether these icons rely just as much on enculturation for understanding as any written language does. The benefits of speed of comprehension and intelligibility across languages and cultures seem to depend on a similar learning process to that any literate person goes through if, perhaps, abbreviated.

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