mash-up

Mashups and Misreadings: “We’re a Culture, Not a Costume” Revisited

STARS: Arab-American student holding a picture of a person dressed as a Muslim terrorist

Image credit: STARS

I know that we just survived another Halloween, so you’re probably already on to thinking about your Thanksgiving plans. Humor me as I ask us to think about Halloween again. While perusing Colorlines, a daily news site about contemporary racial justice issues, I stumbled upon a fantastic visual campaign by Ohio University’s Students Teaching about Racism in Society (STARS) organization. The campaign, “We’re a Culture, Not a Costume,” is smart, scathing, and to the point. It’s everything I ever wanted in a campaign to raise awareness about the everyday racism that is often shrugged off in moments of embarrassment and frustration. As expected, the campaign has garnered national attention, but its message has been mocked by mashups posted all over the Internet. We need to think critically about the messages about racism in both STARS’ campaign and in its Photoshopped reiterations. Something’s askew in the mashup world, if you ask me.

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