commercials

Super Bowl Car Commercials and the Uses of the Past

Now that our national gladiatorial spectacle has ended, we turn to the obligatory analysis of the major media event. How many Packers can get injured in a single season? Why, exactly, are the Black Eyed Peas popular? And, most importantly, what about the commercials? Rather than discuss which ones are the funniest, depict the most animal cruelty, or objectify women the worst, I'd like to discuss what seems like an odd coincidence: many of the car commercials use different visions of the past to sell their product.

<a href="http://msn.foxsports.com/video?vid=47cff490-1225-4e91-97b3-579cdcccdc98" target="_new" title="">Mercedes: Diddy</a>

Mercedes: Diddy

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